Agriculture in the Canary Islands is an important economic sector, with a long history.  Banana cultivation is the most important agricultural sector in the Canaries, particularly on the islands of Tenerife, La Palma, and Gran Canaria. The production of bananas is highly regulated, with strict quality controls. Tomatoes and potatoes are also important crops in the Canary Islands as well as the production of flowers, particularly the exotic strelitzia and the canna lily. The production of wine is also an important industry.

Despite the favorable climate and soil conditions, agriculture in the Canaries faces several challenges, when it comes to reducing water consumption:

• Irrigation systems: Traditional irrigation methods such as flood irrigation are inefficient and can waste significant amounts of water. 
• Crop selection: Each of these crops requires different levels of water, and some varieties may be more water-efficient than others. 
• Soil health: Healthy soils can retain water better, reducing the need for irrigation. However, many agricultural lands are degraded due to overuse and chemical pollution, making it difficult to improve soil health. 
• Technological limitations: Certain crops, such as bananas, are difficult to irrigate efficiently due to their large size and the need for constant moisture. 
• Climate change: Climate change is leading to changes in precipitation patterns and increased water scarcity, making water conservation in agriculture increasingly important. 

To address these challenges, there is a need for technological innovation and the development of more water-efficient irrigation systems and a need for education and training for farmers.